Streaming TV Eats Into Satellite and Cable
Site_Boss Amazing numbers keep getting posted on the massive switch from traditional TV providers such as satellite and cable. DirecTV estimates included in Leitchman Research Group’s tally of nearly 2 million…
Distribution
More Pay TV Subscriber Carnage
Top cable providers had a net loss of about 950,000 video subscribers in Q2 2022. The top pay-TV providers now account for about 72.2 million subscribers – with the top…
Political Campaigns Embracing Streaming TV
Streaming TV is a digital version of traditional linear (cable/tvnetwork media. Same content, same screen size, but with the ability to apply the benefits of programmatic ad buying. What that…
30A MEDIA Picks Up “Luxe Life Discovered” Podcast Broadcasts and Channel Development
30A Media and the 30ATV Network has distribution in television operating systems via Streaming TV platforms such as Hisense, Toshiba lG alongside Roku, Fire TV, Android and Apple. “This is…
Connected TV (CTV) continues to be “massively underutilized”
That’s according to the Analytic Partners (AP) data analytics consulting/tech firm, which reports that CTV is yielding ROI 30% higher than that for other marketing channels — even though CTV…
Advertise on Hulu Streaming TV Platform
It’s time to start looking for a new way to advertise your local business. This is where we step in to guide you. HULU is a massive platform, but the…
30A Television To Broadcast Live Channels In Hisense Smart TV’s Via Vidaa Operating System
30A Media (30ATV) is excited to announce the signing of agreements with VIDAA Smart TV operating system to include 30A TV live broadcast channels in their manufactured Hisense, Toshiba, and…
New Study Finds Video Ad Formats in Streaming TV Are 2x More Favorable
MAGNA Media Trials, MAGNA’s industry-leading proprietary research offering, and Roku announced a new study in partnership with the Roku Brand Studio that finds new video ad formats in streaming TV…
Why Local TV Should Be an Essential Media Buy
In today’s digital age, advertising has become more complex than ever before. With so many options available, small businesses often struggle to choose the best media buy for their advertising…