Amazon Fire TV: Your Gateway to Unparalleled Streaming Variety
Site_Boss In the fast-paced world of streaming media, Amazon Fire TV stands out as a powerful contender, offering an array of content choices that rival its competitors, like Roku. This article…
Streaming TV Dominates as Cable and Broadcast Networks Suffer Decline
In a significant shift for the television industry, streaming TV has reached new heights, capturing a staggering 37.7% share of television usage in June, according to Nielsen. This remarkable surge…
Connected TV Advertising Set to Hit $87 Billion by 2027
Significant Contribution from Roku Smart TV, Firestick, and Apple TV, Study Reveals The latest analysis from Ampere demonstrates a growing trend amongst traditional television advertisers who are allocating increased funding…
The Soaring Trend: A Big Surge in Advertising Spend on Streaming TV
Advertisers Upping Spend In 2023 In an era dominated by streaming TV, the remarkable rise of Smart TVs and Firestick devices is fueling an advertising revolution. The industry is taking…
30A Media Signs Syndication Agreement with FAST Channels TV
30A Media, a leading provider of streaming television content, is pleased to announce its recent syndication agreement with FAST Channels TV, a prominent multi-channel distribution streaming platform. The agreement aims…
U.S. Podcast Advertising Spending To Reach $2.3B
Podcast ad spending is projected to expand 25% to $2.78 billion this year in the U.S., and will rise to nearly $4 billion by 2025, according to the U.S. Podcast…
Over Half Of Global Video Advertising Impressions Generated on Streaming TV
Connected TV (CTV) now accounts for more than half (51%) of global video impressions — up 10.9% compared to CTV’s 2021 share, according to Innovid’s latest benchmarks report. CTV accounted…
Streaming TV Advertiser Buys Increase Again
U.S. digital video ad spend increased 21% in 2022, to $47.1 billion, and is projected to rise 17% in 2023, to $55.2 billion, according to an Interactive Advertising Bureau (IAB)…
4 Styles of Sales Videos to Use
Over the last few years, it’s safe to say that one thing has changed a lot — marketing. The internet has breathed new life into this field. Indeed, with 4.57…
U.S. Streaming TV ad spend will reach $18.89 billion this year
U.S. upfront connected TV (CTV) ad spending will grow 34.6%, to reach $6.41 billion, this year — marking the first time that CTV will account for more than two-thirds of…